Hi Ashley, It's great to see Ford participating on Forums of this nature!! I just leased a 2013 Fusion Energi. I was very pleases with the end of year incentives ;-). I did have one question (feedback really) about the advertising fee that wasn't disclosed until "signing time". First off, can you confirm that this is a legit charge that the deal incurs from Ford and not something they added? Assuming so, the feedback is that the optics on this fee is poor. First off, I'm not sure why Ford is breaking this cost out as a line item vs including it in the base pricing. Second the transparency around this fee is poor. As an educated buyer, I don't like finding out about fees like this when it is time to put pen to paper ;-) I think sites like Edmunds should be made aware of this fee, so that buyers don't get surprised. Third, I don't feel that Ford is doing enough to advertise the Fusion Energi, so paying this fee "feels wrong" when I had to do a lot of research to even decide on the Fusion Energi (e.g. I found you; You didn't find me). Anyway, this feedback is meant to be constructive. I know we are in 'early days' with EVs\PHEVs and I trust that this fee is not a model specific advertising fee. That said, since buying the FFE, I've seen a handful of Fusion ads and not one mention of the Energi. Happy New Year! I hope was can interact as questions come up (I pick-up my car on Wednesday). Very excited.